Wednesday, 12 September 2007

Going beyond the Google AdSense basics

By Cody Moya
Even though Google AdSense for Content is the biggest of the AdSense programs, AdSense for search is a powerful and potentially lucrative program in its own right. Google AdSense for search allows the owner of the web site to add a Google search bar to the web site, and this in turn allows visitors to the site to search the internet directly from the web site. The difference between this concept and a normal Google web search, of course, is that you make money in the process.

When a user performs a search using Google AdSense for search, the page that is displayed to that visitor also displays Google Ads(using AdWords) next to the usual listing, just as it would if the search were performed from the Google site. If the visitor clicks on any of those Google ads, you get a payment. Therefore, adding a Google search bar to your can provide an additional stream of income while at the same time increasing the usefulness of your website for viewers.

The other Google AdSense program is the Google AdSense Premium service. This program provides more advanced functions and features to those web sites which qualify for the program. It is important to point out that only a small percentage of web sites will qualify for Google AdSense Premium service, as the criteria are very strict.

The base requirement for participation in the Google AdSensePremium service is that the web site must have received at least five million search queries or 20 million page views per month. Chances are that those web site owners who qualify for this premium service are already old hands at using AdSense.

No matter what the level of service or type of Google AdSense program you choose, one of the first questions you have will no doubt be how much money you can make. We have, of course, all seen those ads and come ons promising thousands of dollars in a matterof days, but the fact is that this is generally not the case.

Even so, however, it is possible for web site owners to make a great deal of money through the AdSense program, and many people are doing just that. Better yet, once the HTML code is in place and the web site is part of the program, very little is needed in terms of on going maintenance and intervention on the part of the web siteowner or webmaster.

The concept of earning money from Google AdSense is simple to understand. Every time a visitor to your web site clicks o an a on one of your pages, you are entitled to a percentage of the money Google earns for the ad. This can equate to very high levels of income, especially for the more high profile and high traffic sites.

In addition, even owners of small but successful sites in niche markets can enjoy a great deal of income through AdSense. If your site focuses on keywords for which there is a great deal of demand, that demand will result in higher ad prices for Google, and better ad revenue for you as visitors click the ads that are being served.

Let's look at a quick example of how that revenue can ad up. For this example, the clickthrough value of an ad is 30 cents. This means that Google is paid 30 cents each time the ad is clicked. The payout ratio for the ad is 50%, or 0.5, close to the current payout rate for most ads. Let's assume the ad is displayed 100times throughout the day and then clicked by nine visitors (for a clickthrough ratio of 0.09), and that the web page traffic is equal to 150 visitors.

The formula used to calculate possible earnings revenue would beas follows:

Clickthrough value (.30) times payout ratio (0.5) times clickthrough ratio) times website visitors (150) times ad display(100). This formula of 0.30 * 0.5 * 0.09 * 150 * 100 gives us a dollar figure of $202.50. If this average daily income were to be repeated throughout the month, the monthly earnings under this scenario would be over $6,000. Pretty good earnings, especially considering how simple and automated the Google AdSense program really is.

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ABOUT THE AUTHOR: Cody Moya writes about "Adsense Tips"in his Adsense Tips Ezine.
You can sign up for his free Ezine and get additional information at his website: http://adsensetipsezine.com
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Tuesday, 11 September 2007

Promoting Your Website - How to Find Link Submission Forms

Many website now operate a ‘submit-your-site’ facility which allows you to enter your link details in order to get listed in their link pages. This is a quick and easy way of getting backlinks to your website. In this guide I’ll tell you how to find websites that are relevant to your website that also have a submit your site facility, this ensure you are only exchanging links with websites that a similar to your own site topic.


To access these link submission forms on a website you usually click on a link on the site which says “add your site”, “add your url”, or “submit your site”. So, if we search in Google for the term “submit your site” and the topic of your website, then you will find websites that have a similar topic to your website and which also contain the term “submit your site” on a web page, which is exactly what you’re looking for.


So let’s try an example. Let’s say I operate a website that sells flowers, I want to find other flower-related websites that have a submit your site feature. So in a search engine I type “submit your site” flowers

If I then click on one of the results we can see that there is indeed a submission form that enables me to enter my link details, which will then be added to their link pages.

Most of the websites that have these submit your site facilities require you to provide a link to their website before you submit your link details, so if the site asks for the location of their reciprocal link then you’d better provide a link to their website, otherwise your link submission won’t be successful.

Tuesday, 28 August 2007

How to ensure online success

The topic of this email is Mindset Vs Method...

Here's the thing: Everyone looking to make money online, maybe even you included, wants to know the METHOD...

They want to know the 'secrets' that are being kept from them, the down and dirty techniques that the Guru's or people who are doing well use to get the job of making money online done.

They want the techniques in other words.

Here's the bad news: For most people, and yes I say MOST people, I could hand them the techniques on a silver platter... tell them exactly what to do every step of the way in order to make however much money they wanted, and they WOULD'T make a dime...

I could give them the right key, sit them down in front of the right door and they wouldn't go into the room...

You might think this is weird and hard to believe but it's the blatant truth.

The truth is that there are two things you need to be successful at anything. They are the right Mindset and the right Method. If you have one but not the other you will soon fail.

You can know the right techniques, know exactly what to do but without the right attitude toward your pursuit, you won't even get close.

If you have the right attitude but not the right method...Well that's a little better and if you're attitude is really right you'll sooner or later work out the right method, but you'll take a heck of a long time to do it.

Anyway...

How do I know this? Because I've helped countless people to make money online through my products and my forum. I've seen the best and the worst of them, the ones who've succeeded and the ones who've failed.

I've had people who I will personally coach, have them ask me 10 questions a day every day, so they know EXACTLY the right method, from the ground up - then they put their first niche site up, give it 4 weeks and when it doesn't make a sale they give up and say the method doesn't work and it's not for them!

Are you kidding me!?!? It took me 12 months of playing around online night and day before I started earning a full time income. And most people tell me they've messed around more than that! I tried probably 30 different methods, failed more times than you could imagine. I seriously stuffed it up in as many ways as is possible - the most memorable of which I saw my adsense income go from zero a day to $100 a day within a week - real good work!

Why did I 'make it'?

Because I had the mindset! My passion is personal development, I've been reading success material since I was 15 years old and while I have SO FEW skills, one thing I have is a desire to succeed as strong as anyone you could meet.

Point is:

STOP looking for the right method! Just stop it! Chances are even if you find it:

1. You won't recognize it unless you get results from it in the first week - ie you WON'T recognize it fullstop.

and 2. If you do recognize it you won't make it work because you will sabotage yourself because your mind isn't right. You'll give up too soon, you'll subconciously reject the money if you do make it, or you'll find some other way to generally screw it up!

How about that for some sobering truth.

What should you do instead?

Keep improving your SELF! One thing I've learnt is that when you're running a business, particularly from home, by yourself, with YOU as the main employee, you ARE the business!

The quality of YOU is the quality of the business and if you have negative beliefs about money, bad associations, fear of failure or any other kind of negative patterns, good luck trying to make this stuff work.

So what can you do about all this?

Forget the frickin techniques for a moment and start investing in yourself!

Go read some books! Hit up amazon.com and get your hands on some of the greats if you haven't read them, Rich Dad Poor Dad, Think and Grow Rich, 7 Habits Of Highly Effective People, Awaken The Giant Within - Heck why not hit up Steve Pavlina'sblog: this guy's a personal development machine and you can learn alot from him: www.stevepavlina.com/blog

ANY material geared toward self discovery and self growth... it's not just a help, it's VITAL to your success.

Only when your mind and attitude is right and ready will you start making the kind of money you deserve, that's all there is to it, plain and simple.

I hope this message gets you angry: Maybe even angry enough to challenge me and DO something about it. You can ignore the sentiments here if you want but whether you realise and believe them or not, they will go on affecting you.

As always, thanks for reading and I wish you great success.

Extract from Andrew Hansen